Media Mogul/Fashionista arrested in Uncle Swint's neighborhood
Last week, the nationally televised investigation of media mogul Takafumi Horie brought the Tokyo stock exchange to a halt. Investigators raided Horie’s office and apartment in Roppongi Hills—right down the street from Uncle Swint’s house. The press and the police were everywhere.
Horie’s company Livedoor has dropped to just a quarter of its former worth. Last year it peaked at a market cap of US$8 billion. It is now valued at around $2 billion. Still, not bad for a 33 year-old. If you are worried about investing in Livedoor stock, you can buy Horie Jeans instead. Fashion-forward Horie is famous for thumbing his nose at Japan Inc.'s dark suit culture by wearing jeans and t-shirt to work--everyday.Dressing like Horie won’t get you $2 billion. But it won’t get arrested either.
For background read Christian Caryl’s End of a Rebel Culture in Newsweek.
1 Comments:
Nice entry. A different angle on a big story. Not very attractive jeans or ads though.
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